"We don’t have a choice whether we Do social media, the question is, how well we DO it"

- Erik Qualman

 
 
 
 
 
Local Marketing
Mobile Marketing
Social Media

As a local Los Angeles business owner you know there has been a shift in how advertising works. Customers are leaving the traditional forms of advertisement.

To be a successful business it it essential to understand and implement proper local internet marketing for your business.

"70% of US households now use the internet as an information source when shopping locally for products or services" (Kelsey Group)

"Product research and comparison shopping happens online, but 67% of these purchases happen offline" (Accenture)

"90% of purchases are made within 50 miles of a person’s home" (Kelsey)

However,

90% of all small business websites are ineffective at marketing the underlying company’s products and services. Most can never be found when a prospective customer is searching for decision making information.

Having a web site is only the start of your internet marketing these days. You also need a complete approach to online marketing that includes a website built around the two pillars of

The Mobile advertisement marketing is HUGE!!

With over 4.6 BILLION people worldwide using mobile phones it is clear that mobile marketing is quickly becoming something that businesses of all sizes need to learn.

"The next big wave in advertisement is the mobile internet" – Eric Schmidt, CEO of Google

69% surf the web from their phones

33% of all internet search is done with a mobile phone

The mobile marketing is huge and growing. The opportunities for local business is enormous

What is the mobile marketing strategy for your business?

When 84% of consumers expect businesses to have a mobile site and you don’t have one. How can they find your business on mobile search?

Over 4 Billion text messages are send in US per day!!

Almost every campaign you consider should have a Mobile marketing element included.

 

 

Social media are media for social interaction. It’s the new water cooler where everyone gathers and talks.

Social media have transformed how we communicate and share with others online. As a business owner it is fundamental that you incorporate a solid social media campaign in all your marketing.

Social Media has created a revolution in the way small business owners can market their products and services and create meaningful relationships with clients and prospects

Social Media Marketing is not just a flash-in-the-pan or a tactic. It’s a method whereby you build a long-term strategic relation ships with people and prospects.

Social Media is in it’s toddler phase. This is the opportune time to include social media in all your marketing campaigns.        

"Satisfied Customers tell one friend. Angry customers tell 3000" - Pete Blackshaw.     

"Social Media is most different from traditional media in that is lacks an option to force an interruption; Your message has to be invited in" – Dave Evans